GEDIMINAS JUDZENTAS
Biography
Gediminas Judzentas – Brand architect & sustainability strategist
Gediminas Judzentas is an experienced brand strategist and sustainability consultant who helps organizations build clear, compelling brand foundations and integrate sustainable thinking into their strategy. His work stands out for its structured, methodical approach and ability to transform complex ideas into practical, engaging solutions.
For over the decades, Gediminas has held top-level leadership roles across the Baltic region, including Director of Marketing and Sustainability at AUGA Group, where he led the launch of new FMCG brands, developed multi-category product portfolios, and oversaw corporate communication and ESG strategy. He has also led the marketing department at ALITA Group and held senior roles at Kraft Foods, managing trade marketing and category strategy across the Baltics.
Currently serving as Executive director at Jonex-Farma and a Council member at the BMI Alumni Association, Gediminas brings deep cross-sector insight to every engagement. As a speaker, he is valued for his structured thinking, clarity, and collaborative energy, whether he’s leading a workshop, advising leadership teams, moderating a panel discussion or speaking from the stage.
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